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Private label Fruit bar manufacturing

Create chewy snack bars with dates, apricots or other fruits. Develop fruit flavor, fibrous texture and portion size together.

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Fruit bar — Illustrative product image
Illustrative product image

Flavor and bite texture

Balance fruit paste, fruit pieces, acidity and moisture; account for naturally occurring sugars in labeling.

What belongs in the first product brief?

Start with where and how the product will be eaten. Breakfast use, an on-the-go snack and a professional kitchen do not necessarily need the same texture or portion. Explain what you like in a reference product, which ingredients you want to exclude and your target price range. Separate the first order quantity from the annual sales forecast. This makes it possible to assess a sample against its sales channel and manufacturing needs as well as its taste.

Control and traceability

Assess stone fragments, foreign bodies, water activity, microbiology and packaging compatibility.

Let’s discuss your product.

Share your product, sales channel, packaging preference and estimated order quantity. Define sampling and manufacturing requirements together.

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